Sarah Lawrence


Brief
Position Noha as more than beautiful objects, but pieces with a story. Inspired by nature. Grounded in craft.
Made to be lived with and kept.
The campaign follows a single stone’s journey from raw landscape to finished object, tracing the process and the intention behind its design.
A story of patience, purpose, and transformation.
ClientProjectRoleYear
Noha
Brand Film
Concept, Copywriting
2026

01/02


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Sarah Lawrence


Brief
Position Noha as more than beautiful objects, but pieces with a story. Inspired by nature. Grounded in craft.
Made to be lived with and kept.
The campaign follows a single stone’s journey from raw landscape to finished object, tracing the process and the intention behind its design.
A story of patience, purpose, and transformation.

ClientProjectRoleYear
Noha
Brand Film
Concept, Copywriting
2026

Process



ToneGroundedTimelessWarmNaturalHonest
Copy DirectionShort sentences.Deeply Visual.Let the film breathe.
Keep it simple.


Next Project


Brief
Position Noha as more than beautiful objects, but pieces with a story. Inspired by nature. Grounded in craft.
Made to be lived with and kept.
The campaign follows a single stone’s journey from raw landscape to finished object, tracing the process and the intention behind its design.
A story of patience, purpose, and transformation.

ClientProjectRoleYear
Noha
Brand Film
Concept, Copywriting
2026

Process



ToneGroundedTimelessWarmNaturalHonest
Copy DirectionShort sentences.Deeply Visual.Let the film breathe.
Keep it simple.


Next Project